Facebook Gets Quarter of US Pageviews

What are then the pages on Facebook that have the eyeballs? And where can you sign up to advertise on them?

Facebook is a sizzling hot ad platform now and bound to get hotter.

(via MarketingPilgrim via Frank Reed via Henry Blodgett via Perry Drake at Drake Direct, a New York-based database marketing consultancy).

Real time search coming to the spammer near you

You are going to love the polution that will come to Twitter as it begins to be indexed in Bing (joking), GOOGLE.


Will the links count? Links via URL shorteners? @ mentions? RTs?

Will there be a TweetRank score? Measuring the number and quality of your followers or tweets?

Can you replicate this: a man wants to try every pizza in New York

A 26-years old, 5 feet 10, 160-pound man is making the rounds in New York, trying to taste a slice of plain pizza at every pizzeria in the city, the Daily News reports.

He publishes his findings weekly at http://sliceharvester.blogspot.com/ along with photos. Most recent entries cover Basement Pizza & Restaurant on Amsterdam and Presidential Pizza on 125th St.

The man finds the pizza joints using Google Maps. He DJ's too:

5 reasons GUINNESS is Way Overrated

Image via Wikipedia

1. "Guinness to me is like the Dave Matthews Band, They'd both be ok if it weren't for their fans," says Beercraft.

2. "Anyone else like beer but dislike this vile drink?" asks bigcc on bodybuilding.

3. "I'm irish and I don't drink that.. only if im doing car bombs, " replies birdman2.

4. Disapointed wrote on kbinstitute.org "Guiness beer is a McDonald's burger in terms of beer...very unballanced with an overwhelmingly bitter finish."

5. What is your reason?

Google's Chief Economist Hal Varian Explains the Economics of CPC

Professor Varian explains when to raise or lower you cost per click.
Generally, if your value per click is higher than your incremental cost per click you should increase your bid and vice versa.

Pizza SEO is darned important

Image by WOBBLYMOL (FLICKR DOING MY HEAD IN, SO SLOW) via Flickr

Pizza SEO is now even more important than before since search marketing is Domino's Pizza's most powerful acquisition channel in Europe. Robin Auld, Domino's marketing director in the UK tells Marketing Direct (via johnon.com):

In terms of acquisition I would have to say search marketing online – we do pay-per-click (PPC) and also search engine optimisation as well. People go to Google and search for pizza so it’s important that Domino’s is up there.

Moreover, he says Domino's has been cruising unscathed through the recession so far as people trade down to pizza delivery (with their own wine, presumably) from meals out at restaurants.

Although he does not say explicitly, he points to how meaningful "day-parting" can be in all of Domino's marketing channels: TV and door-dropped menus heavy towards the end of the week, when people are at home "thinking pizza".

Domino's segments customers by behaviour (e.g. hardcore loyals) rather than by "artificial" criteria such as age or location. They track ordering behaviour by phone number.

A house in Europe for $10,000

Image by bill barber (very sporadic) via Flickr

Can you get a house in Europe for under $10k??? Sure you can! In much of former Soviet Union, former Yugoslavia and the rest of east and central Europe can you find houses for double-digit dollar figures.

This is true in many rural areas.

FAQ
Can Pizza SEO help find a property in Europe?
Sorry, no. At least not at this time (as of time of writing).

Can you assist with real estate and legal aspects?
Again, no.

How much can I expect real estate value in Central Europe and Eastern Europe to increase in the next year or two?
Hard to tell at this stage. Past returns do not guarantee future performance and vice versa.

Is there a contact person for North America?
We value the Slovak communities and their friends in both the USA and Canada. We extend our greetings across the ocean. At the moment we do not have a dedicated contact but feel free to contact us at our regular coordinates.

How often is this information updated?
Only ocasionally. Last updated less than 2 weeks ago.