Pizza Downtown Los Angeles

Is Pizza downtown Los Angeles a competitive search term? As of today there are A-J local businesses, three reviews sites (Yelp last among them), and the bragging rights for the first individual company of course go to the PizzaNextDoor.com (do make sure to click through to their site to listen to an instrumental version of the musical favourite New York - New York). With a slice starting from $2.25 there is no surprise this site is so popular, right guys at Vten.net, the hawkers of Ecommerce tutorials and Salutants of the New Millennium (tm).

Is Pizza SEO over the overmortal legacy?

Let us just say that we appreciate when people like overmortal write about Pizza SEO because their writing is so...so what? Overmortal? Inspirative? Clever?

It's flattering to make out Pizza SEO as an evil corporation. With a few employees (most of them part time) and an average age of almost 26 we spearhead the SEO illuminati - big budgets, LCDs in every room, Christmas parties where Dom Perignon flows freely. We're not saying we're blackhat but life ideed was sweet.

Then some hick comes along, writes 40 blog posts on five blogs in eight months, and wow, there's a proof of concept like no other - in just under a month, you can steal the top position from a major corporation, right? Because, as Overmortal so eloquently puts it: "a company purporting to be an “expert” in search engine optimization ought to “own” their own company name in the rankings. And when you turn your SEO over to a consulting company, you do not just trust them with your optimization goals, but you also trust them with your company name, branding and recognition – and that’s important."

What is the legacy of Overmortal? Let's just say that people in glass houses shouldn't throw rocks.

And since these wonderful people are not sure who the real Pizza SEO is, let us give them a bit of free advice in the area in usability, our second area of expertise: please guys, if you want prospects to contact you, change the address in your Contact the Techie box from test@example.com to support@overmortal.com. It will work better, I swear. After all, this Pizza SEO was founded to be a problem solving company for those in need.

The Ox and the Frog

This is an old children's tale - originally Aesop's fable - but as with many, the morale still holds in today's meme-packed world. The tale is particularly poignant in the Pizza SEO multiplication situation.

The frog them tried to inflate itself to be as large as the ox and burst. In our case the frog is in the inflating phase.

How do you like your advisors?

According to a survey by Russ Alan Prince (not Russalan Prince as I thought he was) quoted on the Wealth Report 81% of rich people (investors worth more then $1 million) plan to take assets away from current advisor and 86% plan to tell others to avoid their advisor.

Hmm, if all these wealthy peoples had picked their advisers right maybe we wouldn't be in the middle (?) of the largest financial mess since the Great Depression.

Or maybe it's a generational thing? With most investors who remembered the Great Depression retired we may have had to live this experience for ourselves to know to avoid irrational exuberance or believe this time it's different in the future.

And maybe, most wealth advisors simply suck, which is why they rarely outperform random walks or ETFs.

No link love for Russ Alan for now as no info on the survey appears on website. Oh, and Pizza SEO has no wealth advisors, it tries to be a reliable advisor to the healthy, welathy and wise itself.

How not to SEO if you are selling Pizza

Image via WikipediaPillsbury of the Dough Boy fame apparently advertises on Adwords. Seems like someone at Pillsbury or an agency used on of the automated keyword tools to generate a list of keyword phrases containing pizza. A little playing around with the dynamic keyword insertion function and voila:
you have an ad for Gluten Free Pizza Crust landing at the Pillsbury Pizza Crust page. The problem of course is that the key ingredient in the pizza crust is wheat flour and that is definitely not free of gluten.
Now if you like SEOMoz member Mike Piper suffer from celiac disease, eating anything with gluten will make you violently ill. Moreover, you will get mighty pissed off if someone's advertising misleads you, getting your hopes up that you have found something you can actually eat.
The lesson, of course, is to insist that your PPC clients prune the auto-generated keyword lists to make sure their ads don't show up for keywords where they could offend and to be double careful if you use dynamic keyword insertion.
Oh and one more thing: memetics is all good and nice but it won't make you a rapper.

Tasty Pizza of SEO

Tasty pizza full of SEO shit is this stuff we are doing here, man. Pizza SEO is the way to do things. Listen to the music, feel the great taste of this pizza slices and SEO it all over the country.

We are running as fast as we can to stop by later. Then continue, walk, run, stop, drive, bike, whatever, man, this shit is so strong. I can smell it right here, right now. It was supposed to be some Pizza SEO delivery guy, but he didn't show up.

What about those pranks, you've surely seen some, haven't you? Yes, I mean, YouTube, right? Is Youtube full of pizzas? Or was that a Chinese restaurant call prank? Right, it was. But definitely, they should also feast over some pizzas, while we are at it. Add some SEO to that pizza stuff and you got pizza seo toppings.

Sheeet, this is just plain silly, huh? But plain pizza dough is called either pizza bread or if you add the sauce, you got Margherita there.

The more you post, the better you rank

The secret is out... Until now only guys at the several Pizza SEOs knew that the more you post the better you rank. Now Technorati (the guys that ratify technology) reveal this nugget of wisdom in their report on the state of the blogosphere. My prediction: before you know it there will be peoples all over the internets posting shitloads of useful stuff not realizing the content is all out there already but it poorly distributed only is.

Now listed to me you should. TRY NOT, DO or DO NOT, there is no TRY. About the right questions think you must, organizate them in ways fit for a noble and brave man and link them to all useful and relevant sets of data.

Easy, huh? Now go start ratifying something!